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[Lee Chae-yoon¡¯s "Practice Like Chung Ju-yung"] Cherishing the Basics
By Lee Chae-yoon, Editorial Writer for CTN/Education Times
¡°In any business I pursued, I never started without preparing the land myself, driving the stakes, clearing the roads, and building my own factory on top of it. Furthermore, I am a person who has never handed over a business I built to someone else just because it became difficult or highly profitable.¡±
1. Nothing Is More Precious Than Time
We must learn to reawaken each day not by the sound of an alarm clock, but by an infinite expectation of the dawn, and we must always maintain that self-awareness. — Henry David Thoreau
Time is Money
The plan for a lifetime depends on childhood; the plan for a year depends on spring; and the plan for a day depends on the dawn. If you do not learn when you are young, you will know nothing when you are old. If you do not plow the fields in spring, you will have nothing to hope for in autumn. If you do not rise at dawn, you will achieve nothing that day.
Chung Ju-yung cherished these words of Confucius, which he read in his youth, in his heart throughout his entire life.
Chung would wake up at 4:00 AM every morning, have breakfast with his sons at his Cheongun-dong residence at 5:00 AM, and then walk to the Hyundai headquarters with them to start the workday. In the winter, this commute took place in the pitch-black dawn. Chung once said, "When I wake up in the morning and think about the work I have to do today, my heart flutters with excitement."
In July 1983, during a special lecture at the summer training camp for new employees, he made the following confession:
"Since my youth, I have always risen early in the morning. The reason I wake up early is that I am thrilled and excited about the work I get to do that day. The way I feel when I get up in the morning is exactly like the fluttering heart of an elementary school student on the morning of a school picnic. At night, I always go to bed fully prepared for a deep sleep. This is because I want to handle my work enjoyably and vigorously when daylight breaks. The reason I can live feeling this sense of happiness is that I view this world beautifully, brightly, hopefully, and positively."
No matter what task he undertook, Chung Ju-yung worked without ever slacking off. Even when working at a rice store, he considered it effortless compared to farming, dedicating his entire heart and soul to it just as his father had done with agriculture. From the very day after he was hired, he began his day earlier than anyone else by sweeping the front of the store clean and sprinkling water on the ground.
Chung did not abandon this habit even after growing Hyundai into a massive conglomerate. No matter where he traveled in the world, he would rush straight to the worksite as soon as he arrived back in Korea. He never set aside separate time to relieve his fatigue.
When staying at the Ulsan plant, he would leave his quarters at 4:00 AM, thoroughly inspect every nook and cranny of the site for two hours, and then convene a meeting with executives at 6:00 AM. He believed that this disciplined, regular lifestyle was what allowed him to maintain his robust vitality above all else.
No matter his circumstances, he never felt unhappy about his environment. He always lived feeling satisfied and happy in his own way. Blessed with innate health and the diligence he learned from his parents, he possessed an unwavering conviction that tomorrow would be better than today, and the day after tomorrow would surely be one step further advanced than tomorrow. He was a person naturally gifted at looking on the bright side of things rather than the negative, turning those positive aspects into happiness.
'Tabletop Education' (Dining Table Education)
Because he was immensely busy with public and private affairs, Chung Ju-yung did not have much time to spare for his children's education. Therefore, the method he chose was an incredibly unique approach known as "Tabletop Education" (Babsangmeori Education). Rather than a consciously chosen strategy, it seemed to be an innate, organic form of parenting that came naturally to him.
In truth, Tabletop Education was originally the root of Korean traditional upbringing. From ancient times, Korean ancestors taught basic social skills—such as the wisdom of living together, patience, and consideration for others—around the dining table. Chung favored this traditional ancestral method the most, making it a strict rule for the family to gather for breakfast. Because he was so busy running his businesses that he barely had time to see his children's faces, he strictly maintained this dining table routine out of necessity.
As a quintessential morning person, Chung summoned his children at 5:00 AM to eat breakfast together and instill valuable life lessons. To eat breakfast at 5:00 AM, the children naturally had to develop the habit of waking up early. Emphasizing that starting the morning early expands the scope of how one utilizes time, Chung imparted his philosophy of diligence and sincerity through these dawn meals, often saying, "Time is an equal capital given to everyone." Because he viewed the dining table as a microcosm of society, he believed that Tabletop Education was the very first thing children needed to be taught.
A recent study by 'CASA', a research institute at Columbia University, surveyed 1,200 adolescents and revealed that children who had family dinners five or more times a week were more than twice as likely to receive A grades compared to those who did not. The study also showed that rates of smoking, drinking, and drug use among youth were inversely proportional to the frequency of family meals. Furthermore, scientific evidence proved that simply looking at family members eating together triggers the secretion of oxytocin, which lowers stress and fosters happiness. This demonstrates the immense power of dining table conversations and its crucial role in children's intellectual development.
How beautiful and heartwarming is the sight of a family sitting together early in the morning, sharing warm rice, soybean paste soup, and various side dishes while chatting amiably!
In Korean, the word for family member is Sik-gu (ãÝÏ¢), which literally means "eating mouth"—implying those who share meals together. However, a family meal signifies more than just gathering to eat. The dining table was a place of etiquette that went beyond merely satisfying hunger; it was a forum for education and communication for the children. Moreover, because everyone had to wake up on time to sit together, it helped cultivate self-management skills by embedding a disciplined routine into their lives.
Even when his children grew up and went their separate ways, Chung continued to gather them daily to share meals, bond, and converse. Tabletop Education was his key to resolving family issues.
Not only his sons but also all of his daughters-in-law had to attend those breakfasts. Unless there were exceptional circumstances, such as an overseas business trip, everyone was required to be present. Missing the meal simply due to fatigue was utterly unimaginable. If any child failed to keep the breakfast time, a thunderous scolding would follow. During his lifetime, he would eat breakfast with his children at his Cheongun-dong home and then walk with them to the Hyundai Group headquarters in Gye-dong.
During these meals, he spoke extensively about business and his philosophy on life. The ultimate keywords of his Tabletop Education were, above all, "Diligence" and "Sincerity." On the first floor of the Cheongun-dong residence—the birthplace of the Hyundai family—hung a framed calligraphy piece with the following phrase:
'ÀϱÙõÇϹ«³»ç (ìéÐÃô¸ù»ÙíÑñÞÀ)'
"If one is consistently diligent, nothing under heaven is difficult."
This phrase is known to be a gift bestowed upon Chung Ju-yung by former President Park Chung-hee, and it currently hangs in the Hannam-dong residence of Chung Mong-koo. Inheriting his father¡¯s spirit, Chung Mong-koo is also said to gather his entire family for breakfast at least once a week.
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[Lee Chae-yoon¡¯s "Practice Like Chung Ju-yung"] Cherishing the Basics
By Lee Chae-yoon, Editorial Writer for CTN/Education Times
¡°In any business I pursued, I never started without preparing the land myself, driving the stakes, clearing the roads, and building my own factory on top of it. Furthermore, I am a person who has never handed over a business I built to someone else just because it became difficult or highly profitable.¡±
1. Nothing Is More Precious Than Time
We must learn to reawaken each day not by the sound of an alarm clock, but by an infinite expectation of the dawn, and we must always maintain that self-awareness. — Henry David Thoreau
Time is Money
The plan for a lifetime depends on childhood; the plan for a year depends on spring; and the plan for a day depends on the dawn. If you do not learn when you are young, you will know nothing when you are old. If you do not plow the fields in spring, you will have nothing to hope for in autumn. If you do not rise at dawn, you will achieve nothing that day.
Chung Ju-yung cherished these words of Confucius, which he read in his youth, in his heart throughout his entire life.
Chung would wake up at 4:00 AM every morning, have breakfast with his sons at his Cheongun-dong residence at 5:00 AM, and then walk to the Hyundai headquarters with them to start the workday. In the winter, this commute took place in the pitch-black dawn. Chung once said, "When I wake up in the morning and think about the work I have to do today, my heart flutters with excitement."
In July 1983, during a special lecture at the summer training camp for new employees, he made the following confession:
"Since my youth, I have always risen early in the morning. The reason I wake up early is that I am thrilled and excited about the work I get to do that day. The way I feel when I get up in the morning is exactly like the fluttering heart of an elementary school student on the morning of a school picnic. At night, I always go to bed fully prepared for a deep sleep. This is because I want to handle my work enjoyably and vigorously when daylight breaks. The reason I can live feeling this sense of happiness is that I view this world beautifully, brightly, hopefully, and positively."
No matter what task he undertook, Chung Ju-yung worked without ever slacking off. Even when working at a rice store, he considered it effortless compared to farming, dedicating his entire heart and soul to it just as his father had done with agriculture. From the very day after he was hired, he began his day earlier than anyone else by sweeping the front of the store clean and sprinkling water on the ground.
Chung did not abandon this habit even after growing Hyundai into a massive conglomerate. No matter where he traveled in the world, he would rush straight to the worksite as soon as he arrived back in Korea. He never set aside separate time to relieve his fatigue.
When staying at the Ulsan plant, he would leave his quarters at 4:00 AM, thoroughly inspect every nook and cranny of the site for two hours, and then convene a meeting with executives at 6:00 AM. He believed that this disciplined, regular lifestyle was what allowed him to maintain his robust vitality above all else.
No matter his circumstances, he never felt unhappy about his environment. He always lived feeling satisfied and happy in his own way. Blessed with innate health and the diligence he learned from his parents, he possessed an unwavering conviction that tomorrow would be better than today, and the day after tomorrow would surely be one step further advanced than tomorrow. He was a person naturally gifted at looking on the bright side of things rather than the negative, turning those positive aspects into happiness.
'Tabletop Education' (Dining Table Education)
Because he was immensely busy with public and private affairs, Chung Ju-yung did not have much time to spare for his children's education. Therefore, the method he chose was an incredibly unique approach known as "Tabletop Education" (Babsangmeori Education). Rather than a consciously chosen strategy, it seemed to be an innate, organic form of parenting that came naturally to him.
In truth, Tabletop Education was originally the root of Korean traditional upbringing. From ancient times, Korean ancestors taught basic social skills—such as the wisdom of living together, patience, and consideration for others—around the dining table. Chung favored this traditional ancestral method the most, making it a strict rule for the family to gather for breakfast. Because he was so busy running his businesses that he barely had time to see his children's faces, he strictly maintained this dining table routine out of necessity.
As a quintessential morning person, Chung summoned his children at 5:00 AM to eat breakfast together and instill valuable life lessons. To eat breakfast at 5:00 AM, the children naturally had to develop the habit of waking up early. Emphasizing that starting the morning early expands the scope of how one utilizes time, Chung imparted his philosophy of diligence and sincerity through these dawn meals, often saying, "Time is an equal capital given to everyone." Because he viewed the dining table as a microcosm of society, he believed that Tabletop Education was the very first thing children needed to be taught.
A recent study by 'CASA', a research institute at Columbia University, surveyed 1,200 adolescents and revealed that children who had family dinners five or more times a week were more than twice as likely to receive A grades compared to those who did not. The study also showed that rates of smoking, drinking, and drug use among youth were inversely proportional to the frequency of family meals. Furthermore, scientific evidence proved that simply looking at family members eating together triggers the secretion of oxytocin, which lowers stress and fosters happiness. This demonstrates the immense power of dining table conversations and its crucial role in children's intellectual development.
How beautiful and heartwarming is the sight of a family sitting together early in the morning, sharing warm rice, soybean paste soup, and various side dishes while chatting amiably!
In Korean, the word for family member is Sik-gu (ãÝÏ¢), which literally means "eating mouth"—implying those who share meals together. However, a family meal signifies more than just gathering to eat. The dining table was a place of etiquette that went beyond merely satisfying hunger; it was a forum for education and communication for the children. Moreover, because everyone had to wake up on time to sit together, it helped cultivate self-management skills by embedding a disciplined routine into their lives.
Even when his children grew up and went their separate ways, Chung continued to gather them daily to share meals, bond, and converse. Tabletop Education was his key to resolving family issues.
Not only his sons but also all of his daughters-in-law had to attend those breakfasts. Unless there were exceptional circumstances, such as an overseas business trip, everyone was required to be present. Missing the meal simply due to fatigue was utterly unimaginable. If any child failed to keep the breakfast time, a thunderous scolding would follow. During his lifetime, he would eat breakfast with his children at his Cheongun-dong home and then walk with them to the Hyundai Group headquarters in Gye-dong.
During these meals, he spoke extensively about business and his philosophy on life. The ultimate keywords of his Tabletop Education were, above all, "Diligence" and "Sincerity." On the first floor of the Cheongun-dong residence—the birthplace of the Hyundai family—hung a framed calligraphy piece with the following phrase:
'ÀϱÙõÇϹ«³»ç (ìéÐÃô¸ù»ÙíÑñÞÀ)'
"If one is consistently diligent, nothing under heaven is difficult."
This phrase is known to be a gift bestowed upon Chung Ju-yung by former President Park Chung-hee, and it currently hangs in the Hannam-dong residence of Chung Mong-koo. Inheriting his father¡¯s spirit, Chung Mong-koo is also said to gather his entire family for breakfast at least once a week.
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